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Google Tracks Clicks On Ads And Advertisers Pay Google The Bid Price For Each Click
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Submitted : 2008-07-16 03:25:24Word Count : 744Popularity: 73Tags: adsense, business, Marketing, Internet, optimize, Adsense earnings, earnings.
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Before ads on a page are displayed, Adsense searches its database of advertisers and finds ads that are associated with keywords on the page or in the search. Now AdSense needs to decide which of the thousands of ads vying for position are actually displayed. To make this decision, AsSense looks [url=http://www.1855sacramento.com/woolrich.php]woolrich bologna[/url] at the advertiser's bids for the relevant keywords. The advertisers that have a combination of the highest bid, keyword relevance and best click through get displayed first.
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You can enroll in Ad Words to pay for Adsense ads to drive traffic to your site. The first step is to sign up with Google. The next step is to associate keywords to associate with your site.
The idea is to drive traffic to your site through the use of relevant ads. The more relevant the ad to your content, the more targeted your traffic will be. Compose your articles around your list of keywords. Next, write an ad based on the keywords and assign keywords to the ad. You will bid on the keywords at the time you associate keywords with the ad. If one of your keywords is searched for or relevant to a site, and you have a [url=http://www.achbanker.com/home.php]hollister[/url] good bid and relevant ad, your AdWord ad will be displayed. Only when someone clicks your ad are you charged [url=http://www.gotprintsigns.com/hollisterpascher/]hollister[/url] by Google.
The more popular keywords are wanted by many competitors, so the prices per click can get pretty high. It is not uncommon for a click to cost $5 or even $10. If you have 10,000 ad clicks, after you account for your conversion rate (the rate that you convert visitors into buyers) you better be sure you are making more than the ad click costs! But it should never break your bank because you can set the bid limits and the monthly budget.
What if you can't afford $5.00 per click? Since the more popular keywords are so expensive, it is best [url=http://www.sandvikfw.net/shopuk.php]hollister sale[/url] to bid on less popular keywords because the cost per click is lower. Google presently has a minimum bid of $0.05 per [url=http://www.mansmanifesto.com]www.mansmanifesto.com[/url] click. If you can get those, you can reduce your advertising budget.
A popular site can make a lot of money, however, a lot of money and time can be wasted. To avoid waste , you have to learn as much as possible and get the right tools to do the research.
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